The primary purpose of any video is to reach as many people as possible. The method we use to do this is called search engine optimization or SEO. Most people who come to watch videos either come through searching or off of social media sites. But how will the search engines rank your video?
In short - videos that are more search engine optimized will rank higher on google and other search engines. So the question is how do you search engine optimize a video? Though there is no method to alter the very content of the video to make it good for SEO, there is definitely the option of optimizing the text part that goes with the video, which includes the title and the description. You have to systematically work the title and the description so that your MLM video jumps higher on the search engine results.
Here are some tips that you can use:-
Research on Keywords and include the Best Ones in the Video Title
You can use tools like Google Suggest or Overture to find out what phrases people are using when they are searching stuff related to MLM on the Internet. With Google Suggest, you get suggestions even as you type. With Overture, you can also find out the number of people who have searched for particular information in the current month and the last month. Use these keywords into the title of your video. Because these keywords are popular, the search engines are on the lookout for them too, and consecutively, they will rank your video higher.
Use Branding within the Video Title
Do not miss out on this opportunity. You can easy make your brand on different video sites. On most video sites, you can make a channel where you put in your videos. You can brand yourself or your company by giving your channel a name. Here is where you can do some branding. Name the channel with your own name, like Kevin Smith MLM. When your videos become popular, your channel will become popular too, creating an instant brand for yourself. What you do with your name, you can also do with the name of your MLM venture.
Search Engine Optimize the Video Description
You can include popular keywords in the description so that it is crawled better by the search engine spiders. Keep the description short but include the keywords so that they do not look stuffed and still convey to the viewer what the video contains.